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Jigsaw | social & VR

  • Jan 15, 2018
  • 1 min read

Updated: Jul 12

Project: Jigsaw | social & VR Client: Lionsgate & Twisted Pictures Agency: Trailer House Production / Studio: BPG Interactive


Executive Creative Director: Steve Isac Campaign Strategy: Everson Marsh Creative Technology: Reuben Vollmer Motion / Animation: Karim Youssef Art Direction, UX, CGi: Karim Youssef


The work extended the film beyond static promotion into fan-facing digital moments built around dread and curiosity.




Trailer House shaped the agency context while BPG Interactive carried production, giving the work a clean path from brief to finished asset.



Jigsaw | social & VR is a immersive experience for Lionsgate & Twisted Pictures in partnership with Trailer House and BPG Interactive, shaped as a connected experience rather than a collection of separate deliverables.





The spatial format had to serve the idea, not distract from it. Camera placement, pacing, proximity, and atmosphere were treated as storytelling tools.






The result is spatial work with presence and restraint: immersive enough to feel immediate, focused enough to keep the story in control.





The craft sits in the spatial decisions: where the viewer is placed, how close the camera gets, when the edit gives the scene room, and how the environment becomes part of the story.






The media carries the sense of proximity: the first impression is the finished experience, followed by the production detail that explains how it was made.



Blue Studios brought strategy, creative direction, design, technology, production, and post together around one clear audience-facing idea.


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